Outdoor ad: Dole: Plantation Pachinko

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Top 6: August 11th 2021

This is the most epic Pachinko game in the world! To conclude Dole Philippines’ summer promo with a bang, GIGIL Philippines helped the brand mount a gigantic version of a Pachinko game above Dole's actual pineapple plants! A first-ever raffle draw done right in Dole Philippines' pineapple plantation in Polomolok, South Cotabato. Measuring 50 by 32 meters, this larger-than-life Plantation Pachinko determined the winning seven-digit combination belonging to one lucky participant who won Php 1 million. The zorb ball, net, pins, and wind all contributed to the Pachinko game’s unpredictability, which added suspense and excitement to a raffle draw that could’ve been done in a lackluster way, as most brands do. The Plantation Pachinko also gave consumers a clear glimpse of the quality produce used and locally sourced to make their favorite Dole & Seasons products in the Philippines.