Betclic Poland: Betting since forever

The campaign "Betting since forever" shows that betting is entertainment for everyone we have been betting since the dawn of humankind.
People were doing it before money was invented. Often it's not about material winnings, but a sense of commitment to what we care about. In this campaign, we told the story of betting from the perspective of two friends. Regardless of the era, they both compete through betting while having fun at the same time.