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NUTRO Cat: Put More Cat In Your Cat
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BBDO New York has released first-ever global campaign for NUTRO cat food, owned by MARS inc. The work is a playful depiction of how NUTRO Cat helps our feline friends be their best selves, carrying the tagline “NUTRO puts more cat in your cat.” Every day, our cats embark on adventures to take on their world’s most challenging feats. We watch as they try to jump the valley gorge from the sofa to the dining table, attempt to scale the insurmountable summit of the hallway window curtains, and endlessly pursue that elusive red dot that can never be caught. A cat’s best life is full of challenges, and NUTRO gives them the energy to overcome any obstacle. Creative features one of the most lovable cat quirks, hyperbolized, featuring a super-strength laser chasing feline.
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