TV ad: Samsung: The Mexican Standoff

This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.

Embed Video

Samsung and Leo Burnett Israel have rolled out a new campaign showing off their two latest phones the Flip and Fold Galaxy Z.
‘The Mexican Standoff’ is a battle of increasingly sophisticated technology playing out poolside to an audience that can’t look away.
A young man and woman show off the flashy new features of their phones as eyes dart back and forth in front of a hacienda. Mexican music plays in the background as a stylist moves elements around, the phones flip open, or selfies are snapped. It’s a game of tech-tennis for all to see. A cannonball into the pool caps it all off, but who cares their both waterproof.

Category Home electronics
URL https://youtu.be/hgW2l4lHl-w
Client Samsung Israel
Agency Leo Burnett
Country Israel
Uploaded 5 October, 2021

Credits

Chief Creative Officer
Ami Alush
Creative Director
Oren Ben Naim

Other credits

CEO: Yossi Lubaton

Chief Creative Officer: Ami Alush

Creative Director: Oren Ben Naim

Creative team: Hezkush Yeshurun, Olga Vorobieva, Meital Miler, Achiya Darshan

Agency Producer: Menny Zarhia

Chief Executive Officer: Ori Gal

VP Client Services: Yonatan Regev

Account Supervisor: Efrat Gelfand

Account Manager: Alon Osherov

Marcom Director: Eva Hasson

Director: Eran-Shushu Spanier

Samsung: The Mexican Standoff

Gold sponsors

The Best Ad Jobs

Samsung: The Mexican Standoff

Related

Gold sponsors

The Best Ad Jobs