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Michael Hill: Make Their Christmas
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Michael Hill Jeweller celebrates the enduring joy of giving with the launch of its Christmas campaign in Australia, New Zealand and Canada, in collaboration with CHE Proximity. The work is set to bring a touch of magic to the season and inspire the spirit of giving. The campaign follows the selfless journey of a young boy, Archie, as he creates Christmas gifts that he’s handcrafted with love and care for all the special people in his life, from his next-door neighbour to his teacher, and the most important of all, his mum. ‘Make their Christmas’ is the first major campaign delivered by new CMO, Jo Feeney, since she joined Michael Hill in March.
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