TV ad: House Of Fraser: House of Festive

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House of Fraser has become House of Festive as it launches its 2021 Christmas TV campaign - created in collaboration with What's Possible Creative Studio and The Specialist Works, both part of the What's Possible Group. At the heart of the campaign is a reminder of the joy of Christmas, gifting and shopping and features a multi-generational cast luxuriating in the fun, extravagant, festiveness of the season – everything they can find at the 'House of Festive'. The creative is a collaboration between House of Fraser and What's Possible Creative Studio.

Media strategy, planning and buying is managed by stablemates The Specialist Works - both part of the recently launched independent marketing business - What’s Possible Group. The inspiration came from insight into our desire to make this year’s Christmas particularly special after the disappointment of last year’s cancelled celebrations – where better to go to meet all your Christmas needs but House of Fraser as the ultimate House of Festive.