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In collaboration with Droga5, Hennessy is introducing a new brand platform for Hennessy V.S.O.P - More Is Made By The Many. To debut this platform, the brand is launching a 30-second film, 'Take a Seat', that invites people to a shared mindset brought to life with one ever-expansive table, made up of many unique tables. In a seamless, one-take camera move, we travel through this table to unlock a borderless world, showcasing the magic that comes when people from different walks of life gather around Hennessy V.S.O.P to share, converse and ultimately be made better by one another. The film was directed by Sportscar. Where Hennessy V.S is for those on the rise, Hennessy V.S.O.P is for those who have already risen. There’s an inherent maturity built into who these drinkers are. It’s for those who have lived long enough to know they don’t know it all, and are uniquely able to recognize the power of somebody else’s story to expand their own. It’s this spirit that inspired our platform: More is Made By the Many- an idea that celebrates the expansion of self through the continued pursuit of perspectives, and encourages our audience to invite new ideas, beliefs and stories to their table. From the art of Ikebana flower arranging to Vogue dancing, this new film begins to introduce our audience to the endless opportunities you have to grow when you open a bottle of Hennessy V.S.O.P, and, quite simply, take a seat.
Credits
Other credits
Global Head of Art: Alexander Nowak
Associate Design Director: Albie Eloy
Designer: Olivia Piazza
Associate Director of Film Production: Ruben Mercadal
Associate Producer, Film : Hugh Copeland
Senior Music Supervisor : Mike Ladman
Music Supervisor : Brad Nayman
Music Supervisor: Angela Asistio
Senior Business Affairs Manager : Ann Marie Turbitt
Talent Manager : May Chee
Associate Director of Art : Bianca Escobar
Executive Producer, Print : Alyssa Dolman
Retoucher : John Clendenen
Retoucher: Mike Vorrasi
Graphics Studio Manager : Michael Mockler
Chief Brand Strategy Officer: Harry Román-Torres
Strategy Director : Drew Simel
Intercultural Context Director: Justin Clagette
Group Communications Strategy Director: Leigha Baugham
Communications Strategy Director: Tattiana Bamba
Chief Knowledge Officer : Andy Littlewood
Group Data Strategy Director : Christina Fieni
Group Account Director : Lindsay Cole
Account Director : Jordan Cappadocia
Account Director : Tori Tessalone
Account Supervisor : Craig Mitchell
Account Supervisor: Maddy Bell
Senior Project Manager : Danielle Gibbons
Client : Moët Hennessy
President & CEO, Moët Hennessy North America: Seth Kaufman
SVP, Hennessy, Moët Hennessy North America : Jasmin Allen
VP Brand Marketing, Hennessy : Derek Ruediger
Brand Director, Hennessy V.S.O.P: Isadora Bailly
Senior Brand Manager V.S.O.P : Melanie Goodman
Global President & CEO, Hennessy : Laurent Boillot
Global CMO, Hennessy: Julie Nollet
Production
Founder: Jerad Anderson
Production Designer : Brielle Hubert
Casting : Tiffany Casting
Editorial : Cut & Run
Editor : Jonnie Scarlett
Assistant Editor : Chrissy Doughty
Head of Production: Marcia Wigley
Post Production : The Mill
Executive Producer : Mandy Harris
Senior Producer : Tanya Ferguson
Producer : Chanelle Larios
VFX Supervisors / 2D Lead Compositors : Antoine Douadi, Keith Sullivan
2D Compositors : Dhruv Shankar, Nasser Mandavi, Jiin You, Katelyn Veneman
2D Assists: Jiin You, Katelyn Veneman, Dhruv Shankar
Colorist : Nick Metcalf, Previz Arsen Arzumanyan
CG Lead : Eva Kuehlmann
DMP : Charles Lee
Finish: Andre Vidal, Vi Nguyen
Music : Ear Candy
Track Name : A Kid Name Turbo
Sound House: Wave Studios
Sound Designer & Mixer : Aaron Reynolds
Sound Designer & Mixer : Chris Afzal
Sound Designer & Mixer : Isaac Matus
Executive Producer : Vicky Ferraro
Producer : Eleni Giannopoulos
Photographer : Jeff Bark
