Conservation International: Doing Nothing is Crazier

Earth's vast oceans regulate our climate, make our planet livable, and have long been viewed as an infinite supply of food and a bottomless repository for our waste – but they have been pushed to the brink. Fortunately, it's not too late to clean up our act. It's time we #DoSomething. So, what would you do to protect Earth's oceans? Even while we are dreaming up the big ideas, let's do every little thing that makes a difference, on our own and together. Doing nothing is not an option.
Agency: TBWAChiatDay Los Angeles.