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Mcdonalds: Roadtrippin on a Prayer
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To celebrate the first day of summer and coincide with the easing of Australia's inter-state travel ban due to COVID, we created a spot showing Aussies all over the country getting back out on the road and enjoying summer together. Set to one of the most iconic road trip singalongs, Bon Jovi's Livin' on a Prayer, the ad celebrates the joyous feeling of traveling with friends and family over summer - of which a McDonald's pitstop or drive-thru is a key tradition within this.
Agency: DDB, Sydney
Client: McDonald’s Australia Related |
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