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Honda: Project Courage
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Honda is helping to provide comfort and joy to young, hospitalised patients with the introduction of 'Shogo.' Shogo is an electric ride-on vehicle for kids designed by Honda engineers to help ease the stress and anxiety of children and their families by transporting young patients throughout their hospital stay. Called 'Project Courage,' and captured in a short film debuting today, this initiative demonstrates the amazing impact that play and laughter can make in the life of a hospitalised child.
Agency: RPA Developed in-house by Honda engineers, Shogo is an electric ride-on vehicle specifically designed to navigate hospital hallways to transport children. It is equipped with features and elements to help bring joy to young patients as they continue on their road to recovery. Honda Shogo is currently in use at CHOC Hospital, one of Honda's long-term partners.
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