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Top 6: January 12th 2022
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Scalpers: You Were Born A RebelTop 6: January 12th 2022
Rebellion has always been part of the DNA of Scalpers, the Spanish textile company born in Seville in 2007. After 14 years of experience, Scalpers is present in six countries with more than 230 points of sale internationally and a workforce of more than 800 employees. The brand is characterised by its spirit of rebellion, represented in its logo: a skull, which in some way symbolises that spirit of doing things differently. That rebellion has always been present in the brand's advertising campaigns and actions. Demonstrations in front of the Spanish Congress of Deputies encouraging its members to 'recover their image' at least in their way of dressing or a TV ad last Christmas denouncing that the image of Spain as a country was on the floor are good proof of this. Now, to tackle the most important commercial campaign of the year, they take that rebellious character to the limit and bet on paying homage to the greatest rebel in the history of mankind: Jesus Christ.
Client: Borja Vázquez, Patricia de Pablo, Marina González, Francisco Gutiérrez, Mónica Vizcaíno, Fátima Lerdo de Tejada Also best this week |
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