Interactive ad: Panda Express: Good Fortune Arcade, 2

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Panda Express, the largest family-owned and operated Asian dining concept in the US, introduces the Good Fortune Arcade, a unique online 8-bit game developed for guests to interact with the rich traditions of Lunar New Year and created in partnership with The Many. Available now through Feb. 15th, 2022, guests can visit PandaLNY.comto play the Good Fortune Arcade and learn more about the origin story and food symbolism of Lunar New Year, while also receiving exclusive online offers at each level of the game. As part of its annual tradition, Panda is also bringing back in-store lucky red envelopes on the celebration day of Feb. 1st, 2022, gifting guests with a limited time Family Meal promotion to share delicious food and good fortune with their family and friends.

Category Restaurants & fast food
URL https://www.pandaexpress.com/
Client Panda Express
Agency The Many
Production VTProDesign
Country United States of America
Uploaded 28 January, 2022

Credits

Senior Copywriter
Evan Chiplock
Senior Art Director
Cameron Bell
Group Creative Director
Josh Paialii
Assoc Creative Director
Amy Matheu
Assoc Creative Director
Jacque Vavroch
Art Director
Harper Biewen
Copywriter
bryce pangman

Other credits

Client

Chief Marketing Officer: Andrea Cherng

Executive Director of Marketing: Kevin Holmes

Restaurant Experience Manager: Jenny Lim-Lai

Associate Marketing Manager: Kyle Nishi

Community and Digital Marketing: Sisi Zhang

PR & Communications Associate Manager: Emily Jitsumasa

Agency

Group Brand Director: Kylie Wu

Brand Supervisor: Allie Plantery

Group Strategy Director: Ashleigh Edwards

Senior Social Strategist: Regina Maziarz

Senior Integrated Producer: Brooke Horne

Associate Director of Project Management: Svetlana Kornilova

Director of Design: Jorge Andrade

Associate Design Director: Amy Woo

Designer: John Duch

Production

Creative Director: Adam Amaral

Creative Producer: Melanie Kassis

Sound Design: Clay Schmitt

Pixel Art: Mykola Dosenko

Pixel Art: Romain Courtois

Level Design/Developer: Roberto Meza

Developer: Chris DelGuercio

Agency: Pal 8

Media Buyer: Karrmen Tshing

Media Buyer: Thomas Campana

Agency: Havas Formula

Senior Vice President: Brandy Stone-Butler

Associate Vice President: Chloe Zuanich

Senior Account Supervisor: Britania Weinstein

Agency: Sonnenberg Creative Group

Founder/President: Dave Sonnenberg

Panda Express: Good Fortune Arcade, 2

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