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Stop & Shop: Gam[ing] for Valentine’s Day Female, 15s


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The :15 and :6s ads offer a humorous angle, uncommon to the grocery category, featuring a male and female point of view reminding viewers to shop early for Valentine's day. Both ads open on a closeup of a football fan surrounded by snacks (chips, pretzels, dip etc.) speaking about the important week and how viewers can make it special by getting ahead and Pre-Gam[ing] for Valentine's Day at Stop & Shop. The spot launches January 31 through February 13, 2022 and targets shoppers in New York, New Jersey, Rhode Island, Connecticut, Massachusetts.
Agency: McKinney
Credits Other credits

Jasmine Dadlani Chief Strategy Officer

Justin Davis Group Strategy Director

Kerry O'Connor Strategy Director

Gretchen Walsh. Chief Client Officer

Erin Christensen Group Client Director

Maggie Dietz Account Director

Sarah Kearney Account Supervisor

Will Batchelor Account Manager

Production

Yazmin Perea-Beltran Production Coordinator

Laura Gearino Director, Business Affairs

Kelly Beatty Business Affairs

Nick Adcock Editor

Digital & Media Agency: AMP Agency

Media Agency: Havas

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