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PLANTERS has unveiled its Big Game ad with comedic duo Ken Jeong and Joel McHale cracking open the nuttiest snacking debate — how do you eat your PLANTERS Deluxe Mixed Nuts, all together or one at a time? In the PLANTERS brand Big Game ad, Ken, Team ‘One’, and Joel, Team ‘All’, continue to go back and forth on the right way to eat PLANTERS Deluxe Mixed Nuts. Unable to come to an agreement, they take the debate to the internet to let America decide. This year’s ad, created by VaynerMedia, will air just before halftime in select markets. Ken and Joel will continue to poke fun at each other’s PLANTERS Deluxe Mixed Nuts snacking choices and crack the ‘All or One’ debate wide open.
Credits
Other credits
Executive Vice President: Nick Miaritis
Creator: Peter Pappalardo
Designer: Danielle Waterman
Designer: Anett Castro
Director of Business Affairs: Jaymie Lipman
VP, Group Account Director: Ryan Martin
Account Supervisor: Morgan Mills
Account Executive: Amanda Cummins
Project Manager: Olivia Long
Senior Vice President, Strategy: Jodi Coppernoll
Senior Strategist: Alyssa Ritchie
EVP, Media: John Terrana
Associate Director, Media: Olivia Greendyk
Senior Analyst, Media: Angelina Yang
Analyst, Media: Rhea Gupta
Analyst, Media: Max Tanau
Director of Business Affair: Jaymie Lipman
Clint
CLIENT: Hormel Foods
Marketing Director, Snack Nuts: Rafik Lawendy
Sr. Brand Manager: Jaynee Dykes
Brand Manager: Zeeshan Tarique
Production
VP: Karol Zeno
Head of Production: Jodi Fisher
Production Designer: Zach Mathews
Cost Consultant
COST CONSULTANT: MRA
Production Advisor: Doug Bergher
Edit
EDITORIAL: Eva Nosidam
Chief Production Officer: Maya Brewster-Dorian
Executive Producer: Laura Shea
Senior Producer: Naina Pomerantz
Senior Editor: Jeremiah Shuff
Lead Assistant Editor: Haley Insley
Audio Engineer: Eric Thompson
VFX
VFX & COLOUR: Nice Shoes
Head of Production: Jason G. Farber
Senior Producer: Keith McCabe
Colorist/Partner: Chris Ryan
Senior VFX Artist: Jason Farber
Senior VFX Artist: Tyler Whalen
Flame Assist: Arthur Dorrington
Flame Assist: Shannon Lee
Colour Assist: Jose Font
VFX Supervisor: Gavin Miljkovich
PR
PR: ICF Next
Partner: Jeremy Mullman
Senior Director, Media Relations: Rachel Cooper
Account Director: Michael Cowen
Account Director: Erica Sharon
Account Director: Alyssa Ahern
Senior Account Executive: Jenna Reimler
Associate Account Executive: Alex Mena
Associate Account Executive: Catherine Puppe
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