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The centerpiece of the creative from Conill Advertising, “Born to Lend a Hand,” (which debuted yesterday during the Big Game on Telemundo) demonstrates how the all-new Tundra can be depended on in a variety of situations, creating a bond of trust between driver and truck. Two digital commercials, “There” and “Family Business,” highlight the all-new Tundra’s panoramic moonroof and increased towing capabilities, respectively. The spots were directed by Nicolai Fuglsig.
Credits
Other credits
VP: Veronica Elizondo
VP Director Of Production: Carlos Barciela
Director, Content Production: Krysta Rosales
Senior Integrated Producer: Michele Morris
VP, Director of Business Affairs: Valentina Dostal
Business Affairs Manager: Georgette Bivins
Director of Project Management: Sandy Mayer
Associate Project Manager: Josemar Brown
Managing Director: Ana Rodriguez
VP, Management Director: Anabel Ordonez
Sr. Group Account Director: Patty Mira
Associate Account Director: Dora Owens
Account Executive: Ana Munoz
VP, Media Director Diana Stumvoll
Group Media Director William Formeca
Media Supervisor: Alexandra Contreras
Associate Media Director: Nancy Bueno-Shoats
Associate Media Director: Melody Gastelum
Chief Strategy Officer: Laura Semple
Strategic Planning Director: Alejandro Oszust
Associate Planning Director: Caroline Hayward
SVP, Chief Communications Officer: Chris Traina
Director of Public Relations: Delia Lopez
SVP/Director of Team, Content, and Platform Mobilization Sandy Mayer
Associate Project Manager Josemar Brown
Client Name(s):
Group Vice President, Marketing Lisa Materazzo
Vice President, Vehicle Marketing and Communications Michael Tripp
General Manager, Vehicle Marketing and Communications Joe Moses
Senior Manager, Vehicle Marketing and Communications Kert Wilson
Manager, Vehicle Marketing and Communications Kyle Keckeisen
Sr. Planner, Vehicle Marketing and Communications Brandon Olszewski
Planner, Vehicle Marketing and Communications Cody Wilhide
Sr. Planner, Vehicle Marketing and Communications Erin Doughty
Production
Line Producer: Adriana Cebada Mora
Editing Company: Cartel
Executive Producer: Lauren Bleiweiss
Producer: Sarah Schachte
Editor: Graham Chisholm
Assistant Editor: Scott Beatty
Telecine: Company3
VP, Short Form: Ashley McKim
Color Artist: Siggy Ferstl
Senior Producer, Short Form: Matt Moran
Finish: Company3
Senior Executive Producer: Ananda Reavis
VFX Producer: Chris Lewis
Flame Artist: Jason Frank
Music Supervisor: Good Ear Music Supervision
Music Track: Lean On me
Singer: Bill Withers
Music House - Sonic Branding: Caya
Executive Producer / Partner: Kiki Einziger
Executive Creative Director: Ben Einziger
Sound Design: Lime Sound Design
Sound Design: Michael Anastasi
Sound Design Assistant: Kai Paquin
Mix: Lime Studios
Executive Producer: Susie Boyajan
Senior Producer: Samantha Sotomura
Audio Mixer: Zac Fisher
Audio Assistant: Michael Baran
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