 |
Embed Video
A new ad campaign from The Garden positions Ownr as the go-to place for Canadian entrepreneurs to start and grow their business. Ownr, an RBC Ventures company, knows that the … read moreunexpected often goes hand-in-hand with starting a small business, but the company is humorously showing Canadian entrepreneurs how it's here to help with the important stuff in a new campaign. The new "Make Small Business Easy Less Hard" brand platform was created by Toronto agency The Garden, which began working with Ownr last summer. It shows small business owners effortlessly managing the typical—and not so typical—challenges related to owning a small business, confident that Ownr is in their corner, helping them with everything outside of their expertise, from incorporation and registration, to legal paperwork that keeps a business compliant. Canadians have increasingly come to embrace entrepreneurship during the pandemic, with Ownr reporting a 70% increase in new business registrations between 2019 and 2020, and a 102% increase in incorporations. And the pandemic hasn’t dampened their enthusiasm, with one in three entrepreneurs saying they are excited about their future.
read less...Client: Ownr
CEO & Co-Founder of Ownr: Shadi McIsaac
Head of Marketing, Ownr at RBC Ventures: Zaeem Sarwar
Head of Marketing at RBC Ventures: Dawn Bednarski
Senior Growth Marketing Manager, Ownr at RBC Ventures: Nilson Junior
Agency
Co-Founder/ Chief Creative Officer: Shane Ogilvie
Co-Founder/ Chief Strategy Officer: Shari Walczak
Managing Director: Dic Dickerson
Strategy Director: Jenn Munoz
Business Lead: Amir Koia
Project Lead: Julia Zammit
Project Lead: Soraya Bendaba
Studio Director: Jamie Morren
Line Producer: Erik Wilson
Editor: Sheenah Jennings
Sound: Stephen Stepanic
Post Production: The Vanity
Online/VFX: Mike Medeiros
Producer: Katie Methot
Casting: Mann Casting
Print Production
Photographer: Clay Stang
Assistant: Al Quintero
Props stylist: Christine Roberts, Judy Inc
Wardrobe stylist: Serena Vaz, Judy Inc
Hair and Make-up: Aniko Tar, Judy Inc
Retouching: Marcelle Faucher
Media Agency: Initiative
VP, Client Advice & Management: Ishma Alexander-Huet
Director, Communications Design: Aziza Syed
Senior Planner, Communications Design: Mona Quelnat
Digital Director, Communications Design: Lara Senbanjo
Media Strategy Director: Stepahie Freeman
Media Buyer: Andrew Berkeley
|
Gold sponsors
The Best Ad Jobs
Retrieving latest jobs
Visit Campaign Brief for Australian creative
advertising news
|
 |
