 |
Tv
RBC (Royal Bank of Canada): See Things Differently
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Battery, the Los Angeles, Toronto and Chicago-based creative agency, delivers another round of visually innovative advertising for the Royal Bank of Canada. Airing in the U.S. on broadcast and digitally throughout 2022, and featuring Team RBC ambassador and professional golfer Dustin Johnson, the campaign draws strong parallels between DJ's golf game and another high-stakes endeavour - wealth management. Debuting April 4th ahead of the Masters Tournament, the 30-second spot and its cut-down versions build an elegant metaphor with a critical iron shot from the cliff’s edge at the renowned Monarch Beach Golf Links. Highlighting the connection between DJ and RBC in their abilities to solve problems with uncommon solutions, the campaign imbues the geometrical intricacies of the golf game and the economic power of worldwide finance with a stately gravitas. Finished with high-end visual effects and dynamic sound design, the ad deftly illustrates the competitive edge which has made RBC one of the most trusted and respected capital markets leaders.
Brand: Royal Bank of Canada Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
