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Auchan: Rockstar
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Auchan is one of France's largest hyper-markets. CLM BBDO entrusted Reynald Gresset from Quad Productions Paris to embrace a more daring and original creative expression for their communication to ensure cut-through in a category that is renowned for its rather bland price and product advertising.
DOP: Arnaud Potier, Post Production: WIZZ, Paris Related |
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