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Stella Artois Unfiltered: Beach
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The UK’s #1 premium lager brand, Stella Artois, has unveiled a new advertising campaign with independent creative agency, Mother London, to launch its most flavoursome beer yet - Stella Artois Unfiltered, The campaign spanning TV, print, social and OOH tells the story of a vibrant, yet slow paced European town, where the people live as naturally as the beer they drink. As for the beer itself, Stella Artois Unfiltered is quite simply what it says it is - a beer that hasn’t been filtered, allowing the fresh flavours of Saaz and Mandarina Bavaria hops to burst through for a naturally refreshing flavour. It may look unusually hazy in colour, but it’s a golden lager in its purest form.
Strategy: Mother Related |
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