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2degrees: Baby Bonuses
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New Zealand's #3 telco, 2degrees, has always stood up for the little guys. Since 2009 we've been updating our products and services to fight for fairness against the big and scary duopoly created by Vodafone and Spark. On June 1, 2degrees joined forces with fellow challenger telco, Vocus New Zealand, to take the fight towards a fairer future up a notch. In true 2degrees fashion, we celebrated our bigger and brighter future by giving every Kiwi baby born on the day it all went down a company bonus to help set them up for a bigger and brighter future too.
Agency: TBWANZ, From Nowhere with TBWA, New Zealand The launch campaign introduces the class of ‘22. Suited, booted and ready to take on the big, bad world, the adorable faces of New Zealand’s future are popping up in TV, OOH, social and digital.
Editor / Motion Designer: Hayden Cook Related |
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