 |
Top 6: July 6th 2022
Interactive
Isaac Silva / Casa Neon Cunha: Visible MarkTop 6: July 6th 2022
Every hour, another LGBTQIA+ person becomes a victim of violence in Brazil, according to research based on information from the Brazilian public health system (SUS). What if the marks left by this violence on the skin, which are usually hidden under clothing, were to be represented on the clothes themselves? That is precisely the initiative taken by fashion designer Isaac Silvia, who wants to change the narrative of violence that happens behind closed doors, by showcasing these marks and stories in a place everyone watches: the fashion world. Called ‘Visible Mark’ the collection consists of white pieces featuring a single detail in colour, in the exact spot of the scars borne by real people. And thanks to NFC technology, you can simply bring your phone close to the coloured mark in order to access and listen to the story of the person who has that scar. The sales profits from the collection will be given to Casa Neon Cunha, an NGO that provides services to the LGBTQIA+ population in São Bernardo do Campo and in the greater São Paulo ABC region. Additionally, the stories lead people to a support hub for the LGBTQIA+ community, helping promote initiatives for welcoming its members and providing psychological support and legal counselling.
Team: Anna Martha Silveira, Anna Strohm, Bibiana Saldanha, Dudú Doria, Elton Longhi, Fábio Freitas, Fernanda Geraldini, Guilherme Okamoto, João Albertini, João Mendes, Juscelino Vieira, Liandra Monteiro, Marcelo Rizério, Marta Carvalho, Paulo Bruno, Pedro Araújo, Pedro Lazzuri, Renata d’Avila, Renata Reigota, Ricardo John, Serginho Dimi, Tiago Santos Also best this week |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
