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LOGI: 47 SecondsThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
A new film by LOGI, an independent NGO that is advocating for a more transparent, efficient energy sector in Lebanon, encapsulates 47 seconds of helplessness, pain, uncertainty, desperation, loneliness and losing hope, for a much-needed cause. Lebanon is grappling with a crippling energy crisis, which is putting hospitals and essential services under immense pressure. Outdated energy infrastructure and an over-reliance on private operators and fuel imports have impacted the people of Lebanon for the past 47 years with power cuts a daily reality. To raise awareness of this crisis, LOGI has launched a film called '47 seconds'. Created in partnership with Publicis Groupe Middle East & Turkey, it depicts the reality faced by the Lebanese people who have been deprived of their right to power. The film shows a father and a daughter over 47 seconds, shot in one take. Set in a typical hospital in the most afflicted parts of Lebanon, ‘47 seconds’ depicts the bleakness of the reality being faced in Lebanon today. It directs people to this website where they can learn more about the initiative and sign a petition that demands transparent access to updates on parliamentary discussions in the electricity sector and pressures the newly elected Lebanese parliament to solve the electricity crisis. The movement is growing across Lebanon, and the world is invited to join in, sign and show support. On-ground activations, including protests, are planned during the most affected summer months to drive action, while an outreach program is helping areas suffering the most to get electricity through innovative sources of energy like solar panels. The soundtrack is an original composition titled “Descent”.
Chief Executive Officer – Publicis Groupe ME&T: Bassel Kakish |
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