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In collaboration with creative agency FRED & FARID Los Angeles, Luxury Stores at Amazon releases their fall brand “Luxury, With a Smile”. Luxury Stores at Amazon is leading … read moreluxury fashion's shift from an elite and exclusive club to an accessible and convenient resource for discovery, self expression and innovation - now with a smile. The full campaign, comprising 42 still photos and 14 films, was produced by the renowned directors and photographers Cass Bird and Andrew B Myers. With joyful on-figure photography and films by Cass Bird, and product-forward mini sets depicting iconic European cities by Andrew B Meyers, “Luxury, with a smile” is infused with the diverse personalities and aesthetics of the featured creatives. The fall campaign stars highly fashionable entrepreneurs, tastemakers, and thought-leaders — including Tommy Dorfman, Wisdom Kaye, Devyn Garcia, Irina Shayk, Jamie Xie, and Karen Elson — as they show off their most authentic selves through their luxurious ensembles and playful interactions with each other.
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Head Of Luxury, Marketing: Carlie Lawrence
Sr. Product Marketing Manager: Michael Zickert
Visual Director: Samantha Adler
Sr. Content Editor: Brooke Bobb
Creative Producer: Erin O’reilly
Fashion Editor: Maddie Swanson
Visual Designer: Brent Gentile
Social Media Marketing Manager: Nicole Clancy
Agency
Account Director: Sarah Silberstein, Peter Jacobs
Strategy Director: Eileen Zhao
ON-FIGURE PRODUCTION:
Photographer: Cass Bird
Artist Representative: Art & Commerce
Photographer’s Agent: Annemiek Ter Linden
Photographer’s Producer: Yael Peres
Steadicam: Yoshi Tang
DIT: John Fitzgerald
Movement Director: Emma Chadwick
Set Designer: Piers Hanmer
Stylist: Stella Greenspan
Stylist Assistants: Lily Zhang, Casey Huang
Hair Stylist: James Pecis
Makeup Artist: Romy Soleimani
Manicurist: Lolly Koon
Post Production: Modern Post
Editor: William Town
Producer: Morgan Escobar
Colorist: Justin Schroepfer
Audio Mix: Sam Casas, Lime Studios
Music: Track search by Actual Magic, licensed “Dum Dum De Dip” Written by Judi Placido. Performed by Judi & the Affections.
Retouching: Velem
OFF-FIGURE PRODUCTION:
Photographer: Andrew B Myers
Production: Apostrophe Reps
Artist Representative, CEO: Kelly Montez
Producer: Lindsay Talley
Production Assistant: Yasmin Alishav
DIT: Victor Tate
Set Designer: Andy Harman
Art Assistants: Dusty Rose, Kayleigh Snowden, Tin Nguyen, Laila Lott, Paul Levine
Soft Goods Stylist: Rebecca Donnelly
Retouching: Dave Herr
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