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lidl bulgaria: starstruck


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The fresh and pesticide-vetted fruits and vegetables at Lidl and their makers are deserving of fans. Lidl wanted to use their partnership with Bulgarian Volleyball Federation to showcase that.

Insight
even the biggest stars are fans of something and athletes have a special affinity towards fresh and healthy food.

idea
We showed our Bulgarian volleyball stars becoming the most devoted fans of the fresh produce at Lidl.
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