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Consent Labs: Lack of Consent, 3This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Not-for-profit organisation Consent Labs has partnered with TBWASydney and Eleven to petition the Classifications Board to introduce a classification to call out “Lack of Consent” in film and television. The new classification aims to support Australians to make informed decisions about the content they’re consuming and ultimately educate them on the difference between consensual and non-consensual acts. While major progress is being made across Australia in educating the nation on affirmative consent – through new consent laws, national education requirements and government campaigns – 3 in 5 Australians (57%) are still unable to recognise consent when seen on screen and a quarter (26%) are unable to define it. New research, commissioned by Consent Labs, has found Australians agree that calling out non-consensual acts in TV shows and films would help educate viewers (75%), and the majority (71%) believe classifying these scenes before the act should be a legal requirement moving forward. As part of the campaign, Consent Labs is calling on major content publishers across all verticals to support the movement to Classify Consent.
PR Agency: Eleven |
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