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SAFE For Animals: paddock
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Farm workers switch roles with abused animals in campaign for Animal rights charity, SAFE. It encourages use of their new phone line to report animal abuse in the farming industry in New Zealand. New Zealanders are more in the habit of calling out human abuse as it occurs but don’t seem to do the same for animals.That’s why SAFE is posing the question ‘if it were your workmate, would you call it out?’, triggering New Zealand farmers and workers to reconsider what they’d do if one of their workmates were the victim.
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