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Juan Valdez: Generacion JNVLDZ


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INSIDE and JUAN VALDEZ present the JNVLDZ GENERATION with the objective that young coffee growers find in the countryside an innovative, competitive and inclusive scenario in which they can build life projects in rural areas without this meaning abandoning their dreams of being businessmen, entrepreneurs, community leaders and professionals. The JNVLDZ GENERATION is an initiative that brings to the world a Special Edition harvested and made by young people who move mountains working for the future and progress of our country. The Jovenes Caficultores coffee is grown and harvested by 60 Youth from Huila and its packaging was designed by Emilia Cano, winner of the design contest that was held with young students from the Pontificia Universidad Javeriana The JNVLDZ GENERATION: a harvest of Youth who see in our land the future of an entire country.
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