TV ad: Progressive Insurance: Scream

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This football season, Progressive Insurance and creative agency Arnold Worldwide are taking the football replay challenge into homes to help homeowners settle common household disagreements. The second spot of the campaign, 'Scream,' features a father/son duo debating if the dad screamed when he saw a spider. The son is proven right through the help of Progressive's 'What Really Happened Replay' as the scream replays loud and clear.

Category Finance & insurance
Client Progressive Insurance
Agency Arnold Worldwide
Production O Positive
Country United States of America
Uploaded 3 October, 2022

Credits

Director
David Shane
Chief Creative Officer
Sean McBride
Senior Copywriter
Tori Young
Group Creative Director
Gregg Nelson
Group Creative Director
Michael Sullivan
Art Director
Danny Hughes
Executive Producer
Ralph Laucella
Executive Producer
Marc Grill
DoP
Charlie Sarroff

Other credits

SVP: Gregg Nelson

SVP: Michael Sullivan

SVP Executive Producer: Sean Vernaglia

SVP Director of Business Affairs: Camara Price

Chief Client Officer: Val Bettini

SVP Marketing Director: Victoria Parchment

VP Marketing Director: Jordan Colleran

Assoc. Director of Project Management: Eric Rubino

EVP Brand Strategy Director: Catherine Sheehan

PRODUCTION

Line Producer: Jason Reda

Edit

Editorial Company: Cosmo Street Editorial

Head of Production: Anne Lai

Editor: Aaron Langley

CLIENT

President & CEO: Tricia Griffith

Chief Marketing Officer: Remi Kent

Business Leader of Creative Management: Meghan Walsh

Marketing Manager: Jeanine Delsanter

Marketing Specialist: Loretta Czarnomski

Marketing Specialist: Andrew J Christopher

Progressive Insurance: Scream

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