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Sutter Health: Heart
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It’s been a challenging time in healthcare. So when Sutter Health and its ad agency, Barrett, began planning its fall 2022 advertising campaign, they decided to highlight the system’s high-quality personal care and salute the hardworking employees and physicians who provide that care. And who better to share their commitment and pride than the doctors, nurses, and other employees themselves? Advertising agency Barrett has created the 'Never-Ending Ad Campaign', a new marketing campaign for Sutter Health, a not-for-profit integrated healthcare system serving more than three million patients across Northern California.The work launched on September 28 and will run on broadcast, streaming VOD (Hulu, CBS, FLX, NBC), streaming audio, terrestrial radio, social (Facebook, Instagram), and OOH. The TV will focus on sports, primetime, and news stations in Northern California.
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