Dole Sunshine Company: Malnutrition Labels: Nutritional Ink

In Britain, 3 million people are affected by malnutrition, mainly due to the lack of nutrients in the food they choose to eat. Whether it be fries, biscuits or sweets, stats show that the UK eats more junk food than any other country in Europe. At the Dole Sunshine Company, we believe that good nutrition is a human right, so should be accessible and available to all. Together with food charity FareShare, we’re on a mission to show just how little nutrition there is in some of the most popular foods out there and drive change. Partnering with food scientists Bompas & Parr to create Nutritional Ink made from fruit, contextual posters have been launched that contain a higher amount of vitamins than some of the most popular foods people choose to eat. To learn more and see what you can do to help #ChangeTheFacts, visit ChangeTheFacts.com