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Tesco: The Christmas Party


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Tesco has unveiled its Christmas campaign for 2022, created by BBH and featuring a broadcast from the aptly named ‘The Christmas Party’ – to reflect the mood of the nation and show that despite the tough current climate, festive merriment will still be high on the nation’s agenda. The concept was developed by creative director Christine Turner and creative team, Marc Rayson & Callum Prior of BBH, and directed by Fredrik Bond from MJZ production. The TV ad comes in a 60-second version and is set to the soundtrack of The Final Countdown by Europe. The campaign comprises of TV, press, OOH, radio, social, in-store and PR, and launches on Sunday 6th November. The full 60-second ad airs on TV for the first time on 6th November during ITV’s I’m a Celebrity… Get Me Out of Here!
Credits Other credits

Client

Chief Customer Officer: Alessandra Bellini

Chief Marketing Officer: Emma Botton

Marketing Director: Murray Bisschop

Campaign Director: Alicia Southgate

Campaign Manager: Simon Boiko

Campaign Assistant: Toni Hamilton

Agency

Studio Manager: Andy Cooke

Studio Manager: Anthony Jones

Studio Manager: Rob Wilson

Strategy Manager: John Harrison

Strategy Director: Hannah Slapper

Strategist: Sam Guinivan

Producer: Sarah Cowen

Producer: Kreepa Naisbitt

Assistant Producer: Tina Mwzange

Managing Partner: Andrew Kay

Business Director: Tori Meadows

Account Director: Sammy Mendel

Account Director: Georgia Rayner

Account Director: Amy Harrington

Account Manager: Olivia Harte

Account Executive: Ashleigh Jacobs

Company name: BBH Dublin

Creative: Sam Caren

Creative: Aubrey O'Connell

Business Director: Amy Crowe

Production

Line Producer: Alicia Richards

Production Manager: Daisy Mostyn

Production Designer: Dan Betteridge

Music / Sound

Company name: BBH

Music Supervisor: Hywel Evans

Music Supervisor: Daniel O'Laifa

Company name: No 8

Sound Engineer: George Castle

Sound Engineer: Sam Robson

Media

Company name: Mediacom

Editorial

Company name: Marshall Street Editors

Editor: Patric Ryan

Edit Assistant: Joshua Sampson

Post Production / VFX

Company name: Selected Works

VFX Supervisor: Jonathan ‘Wes’ Westley

Colourist: Hannibal Lang

2D Lead: Dave Wishart

2D Lead: Theajo Dharan

2D Artist: Dan Adams

2D Artist: Mahesh Chandrasekaran

2D Artist: Stephanie Skarbek

2D Artist: Georgie Ford

Matte Painting: Amber Frisenda

Producer: Nicola Simmons

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