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ALDI: Feast of Football
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Aldi has teased its anticipated Christmas ad on social media today (Sunday 6th November) - paying homage to the iconic 1998 Nike World Cup Advert. It features everyone’s favourite family of carrots, Kevin is joined by his wife Katie and kids, Baby Chantenay and Jasper in an airport. But will they all make the flight? Created by McCann UK, the new 50-second spot shows Kevin and his family in the airport departure lounge, preparing for a Christmas trip to Paris. Kevin is reading a newspaper and expresses his disapproval over holding ‘a football tournament in December’. He screws up the newspaper then tosses it away. Only for some familiar football characters to use it as a football for a kickabout. Ronaldi passes the ball to ‘Messy’, who is inevitably creating a mess by knocking over cups of coffee as he dribbles with the ball. The ball gets passed from Messi to MmmBap to Roy Bean as Kevin tries to keep up. But his fitness isn’t exactly the best. The game continues and we see Macaroony, Beth Swede and Marrowdona. Finally, the ball reaches our intrepid carrot. Kevin’s through on goal. This is his big chance… Fame, fortune, and gravy awaits!
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