TV ad: Lidl: Bear

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Lidl GB has today unveiled its hotly anticipated Christmas advert featuring Lidl Bear, this year's most unlikely Christmas celebrity. But this adorable yet expressionless bear is like no other Christmas character and it absolutely won't be on sale in Lidl. The 'paw-some' Christmas advert will hit TV screens from 4th November 2022, on ITV during Coronation Street however it won't be the first we've seen of our furry friend.

Category Retail services
Client LIDL
Agency Accenture Song
Production Hungry Man
Country United Kingdom
Uploaded 7 November, 2022

Credits

Director
David Kerr
Chief Creative Officer
Nik Studzinski
Creative Director
Luke Ramm
Creative Director
Joe Holt
Creative Director
Robert Amstell
Creative Director
Matthew Lancod
Producer
Jack Beardsley
Producer
david white
Producer
Rosie Rowsell
DoP
Simon Chaudoir

Other credits

Client

Media Manager: Jo Gomer

Manager: Stephen Dawes

Head of Creative: Victoria Foster

Head of Design: Michael Hirst

Marketing Manager: Jess Foley

Agency

Business Director: Amanda Taylor

Account Director: Rupert Bloor

Account Manager: Kristen White

Planning Director: Claire Taylor

Production Partner: Kate Madden

Production

Managing Partner: Matt Buels

Production Supervisor: Polly Leach

1st AD: Phil Booth

Production Designer: Jacqueline Abrahams

Casting: Sarah Crowe Casting

Food Stylist: Dagmar Veseley

Editorial

Company name: The Assembly Rooms

Editor: Adam Spivey

Edit Assistant: Eden Read

Producer: Phoebe Armstrong-Beaver

Post Production / VFX

Company name: Rascal Post

Colourist: James Bamford

2D Lead: Andrew ’Barnsley’ Wood

Compositing: Holly McLean

VFX Lead: Colin Oaten

Colour Producer: Jai Durban

Motion Graphics: Matt Osborne

Motion Graphics: Steve Hill

CG Artist: Mikael Theander

CG Artist: Adam Ahlgren

Roto: RajeshMurthy

Music / Sound

Company name: 750pmh

Sound Designer: Sam Ashwell

Sound Producer: Marcin Pawlik

Company name: Major Tom

Producer: Tessa Harris

Composer: Samuel Pegg

Lidl: Bear

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