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Lidl Sweden: No scary middlemen!This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The key to Lidl's fresh fruits and vegetables is that they avoid unnecessary middlemen between the farm and the store. To visualize this story for halloween Garbergs launched a new campaign portraying the unnecessary middlemen as scary zombies not quite reaching Lidls products.
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