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You may recall that Chevrolet’s holiday ad/short film from last year was a moving story that went viral. This year’s holiday spot, titled “Mrs. Hayes,” will air during NFL football on Thanksgiving tomorrow, and we’re anticipating it to be another hit. Accomplished visual director Joshua Kissi delivers a nostalgic :60 TV spot and 5-minute short film reinforcing connections people share among family, community, and of course, their car.
Credits
Other credits
Agency
Belinda LeWorthy – President, Commonwealth//McCann
Tania Bennett – Legal Compliance Manager, D&I
Jeff Beverly – EVP, Global Director of Content
Paul Renusch – Director of Broadcast Production
Julie Daniels – Group Account Director
Kelly Brown – Account Director
Julie Peterhans – Associate Director – Business Management
Stacy Swann – Associate Director -Talent Affairs
Jennifer Hopkins – Talent Affairs Manager
Jeanette Foy – Associate Director, Global Legal Compliance
Production
Patrick Milling-Smith – Co-Founder
Brian Carmody – Co-Founder
Andrew Colón – Chief Operating Officer
Alex Hughes – Head of Production
Katie Murphy - Production Supervisor
Editorial
Cabin Edit
Carr Shilling - Managing Partner
Brittany Carson – Executive Producer
Katy Lester - Producer
Nathan Rodgers – Editor
Color and Finishing:
AFX Creative
Nicole Fina – Managing Director/Executive Producer
Persis Reynolds – Senior Producer
Tim Bird – On Set Supervisor
Chris Noellert - Creative Director
Client
Scott Bell – VP, Global Chevrolet
Steve Majoros – VP, US Marketing, Chevrolet
Mary Kubitsky – Senior Manager, Customer Influence
Todd Brown – Manager, Chevrolet Brand Strategy, Adjacencies, and Diversity
Monica Storm – Assistant Manager, Chevrolet Brand Strategy
Torri Turner – Assistant Manager, CRM
Rachel Schneider – GM Legal
Kelly Grodzicki – GM Legal
Karen May – GM Safety
Tarshena Armstrong – Director, Diversity Market and Development
Todd Oleson – Project Engineer, Historical Vehicles Pain and Metal Departments
Anisha Sredzubski – Manager, Chevrolet Trucks and Full-Size SUV Communications
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