KFC: Side Of Kindness

These posters were designed to support the launch of KFC new foundation - KFC for Good. A Foundation created to formalise KFC’s way of giving to communities it serves, as well as supporting our 3,000 strong team across the country. Their mission is to champion causes that equip young Kiwi adults with skills and support to enhance their wellbeing, so they are free to be themselves. Physical and mental wellbeing is fundamental to everyone, and through our partnership with Clearhead, as well as our ongoing work with Surf Lifesaving NZ and more, we hope we can make a tangible, positive impact for New Zealanders.
These designs and copy are crafted to celebrate the new initiative that helps ‘fill the buckets’ of our youth audience by showing how easy it is to ‘choose kindness with a side of chips’.