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Ratiodolor: BossThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Ratiopharm had little money to make an impact on the Austrian marketplace. So they wanted something a little different from the normal happy clappy headache ads. Publicis Vienna pitched, won and made this commercial all within 3 weeks and with only two old shillings to rub together.
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