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Comcast: Rabbit
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Comcast makes fast even faster via Goodby Silverstein & Partners, San Francisco.
The idea came out of the line "Comcast makes fast faster." That seemed like a very cool notion to verbally and visually demonstrate, to show a fast thing that gets way faster. We started with a rabbit and it just exploded out from there. We just kept trying to up the ante. Jamie Barrett, Creative Director, Goodby Silverstein & Partners.
Producer: Jay Veal Related |
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