smol: No Plastic. Fantastic.

Households across the UK create over 70 million plastic packs of laundry waste a year, most of which ends up in landfill. To dramatise this shocking truth, Mother London created a film with an equally shocking visual: a vomiting washing machine, which throws up all the laundry plastic which we have consumed as a nation. The twisted metaphor aims to entertain people whilst drawing their attention to this often-ignored problem, and offering them an easy, simple solution to help.