HiHD Channel: Station ID

HiHD is the first HD channel in Taiwan. JL.Design Taiwan were very fortunate to have the client’s confidence and trust as the only guideline from the brief is to be abstract with their new channel’s identity. So we not only took charge in giving the product its looks, but pretty much all aspects of this new brand: its characteristics, channel name, slogan and parameters.

We created a lifeless, chaotic SD world where residents wander about in search of a new direction. From chaos, evolution takes place. Some things have to be de-constructed and rebuilt in the attempt of a new world order. As all creation work towards this new world order, a new era is born: the HD era.