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Outdoor
Pasticceria Buonarroti: Buonissimarroti
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This billboard was made to promote Buonarroti, the most famous bakery and creamery of Milan. Creativity plays with the name of the shop: To "Buon", which English means "good", we added the superlative "issima", to signify "very good". The result is amusing and very effective.
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