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Tourism Australia: Come and Say G’day - Chinese version
Tourism Australia’s global campaign, Come and Say G’day, has officially launched in China to remind Australia’s number one tourism market why There’s Nothing Like Australia and to encourage more Chinese travellers to plan and book an Australian holiday. Come and Say G’day has been running in Tourism Australia’s key markets around the world since October 2022, with the exception of China, where travel was not possible at the time. Tourism Australia’s official China launch of Come and Say G’day took place in Chengdu – the capital of China’s Sichuan province. Chengdu has become the go to Chinese city for global luxury brand launches as it has high impact 3D billboards that often capture national headlines in China.
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