Progressive Insurance: Social Listening

Just because you have social media, doesn’t mean you understand social media. In the latest installment of Dr. Rick, 'Social Listening', everyone’s favourite parent-life coach tries to help new homeowners better their social media footprints, one lesson at a time. The award-winning campaign from Progressive and Arnold Worldwide dives into the world of social media faux pas and pitfalls. From learning the difference between a status bar and a search bar to deciphering whether that fruit emoji really represents fruit, these young homeowners have a lot to learn. With the help of Dr. Rick, maybe one day they’ll graduate to knowing how to slide into someone’s DMs.