TV ad: PAK'nSAVE: Puppeteer

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For the past 14 years, Stickman has been the face of PAK’nSAVE – New Zealand’s low-budget supermarket. Everything he does, he does to save Kiwis money. But above all else, he’s become quite gifted at finding interesting ways to keep advertising costs down.
So when PAK’nSAVE came to him with a brief to remind Kiwis why Stickman is the face of the company, he had a two dimensional lightbulb moment and asked them, “To save even more money, what if I just made the ad myself?”