SsangYong: The cell phone next to the steering wheel always ends badly.

Before, alcohol intake at the wheel led the list of accidents, but the statistics increase when talking about the use or mobile phone while driving, raising the number of fatal accidents. This simple to understand campaign shows with the classic chat icons how you can get to a bad destination when using your cell phone while driving. The distraction only lasts a second and the consequences are fatal. It seems like a topic that has been seen quite a lot in communication, but the brand believes that it should not be stopped insisting and in the most original and simple way possible.