Outdoor ad: Road to Zero: Stunt Double

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New Zealand’s transport agency, Waka Kotahi, always needs to find new ways to keep their road safety messaging fresh and create cut-through. Designed specifically for cinema foyers, these “movie posters” spell out Waka’s core messages with a big dose of pulpy, retro fun.

Category Government
Client Waka Kotahi – NZ Transport Agency
Agency FCB New Zealand
Country New Zealand
Uploaded 7 August, 2023

Credits

Head of Post Production
Corban Koschak
Chief Creative Officer
Leisa Wall
Chief Creative Officer
Peter Vegas
Head of Content Production
Amanda Langkilde
Copywriter
Oscar Randle
Art Director
Joachim Pearson
Head of Design
Josh O'Neill
Account Executive
Tom Staite
Creative Services Manager
Ruby Black
Group Business Director
Daine Kingma

Other credits

Senior Digi Lite Developer: Uddhav Waghmare

Creative Services Manager: Ruby Black

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