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Web Film
half million: SunKissed
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Overheated moggies and motors, melting flip flops, parched pools and crispy-faced blokes ablaze, this TVC for the ½ Million coffee shop chain is an incredibly cool representation of heat.
Helmed by Egyptian director Amr Hadad, with – literally – smokin’ photography from DP Tarek Hefny, the film is titled Sun Kissed and promotes the brand's new range of cooling drinks and puddings in its Saudi Arabia market. A witty script outlines the cruel sun’s tendency to "warp the concept of solid" and ends with an entreaty to "cold shoulder the heat" with the help of the iced treats.
lates with Huko x TTP x thebarbershop x lzrd.tv x target casting x nutshell |
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