TV ad: Haval H6 Hybrid: True Family Driving 30"

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For the Australian and New Zealand launch of the all-new Haval H6, independent advertising agency, The Hallway, created a campaign that explores the essence of what makes the H6 a great family car while bringing some endearing humanity, levity and reality to the polished perfection of automotive advertising. The H6 is created by the world’s greatest designers, engineered with the most progressive technology, and designed to the highest possible safety standards. The thing that makes it a family car though, is families themselves, in all their lovably imperfect glory. The campaign rolls out across TV, OOH, social and display.