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The Salvation Army: Silent Night

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Part of The Salvation Army's holiday Red Kettle campaign, a new PSA 'Silent Night' sheds light on the realities of surviving in today's economic climate. Edited by Camp Lucky's Elizabeth M. Stewart for agency LERMA/, the short film presents the journey of a displaced family attempting to navigate life after facing eviction. A mother with two kids struggles to stay afloat until finding her way to a safe place through services provided by The Salvation Army. Relatable to many, the spot tugs at the heartstrings while encouraging viewers to register to donate and 'bring someone peace and volunteer to ring the bell.'
Credits Other credits

Agency

Broadcast Producer Bridget Fontenot

Brand Director Cassidy Wren

Account Director Molly Murer

Account Lead Jillian Holliday

Account Lead Stacey Taylor

Account Executive Meryn Kennedy

Post Production / VFX The fold

Post Production / VFX Camp Lucky

Editor Elizabeth M. Stewart

Engineer Matt Cimino

Colourist Neil Anderson

Finish Laychin Lee

Executive Producer Jessica Berry

Edit Assistant Cate Hauder

Music / Sound Fangirl

Creative Director Christian Darias

Composer Stuart Maxfield

Talent Jenessa Smith

Talent Mindy Gledhill

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