![]() |
Web Film
Cancer Council WA: Clear the Air
The powerful attraction and peer pressure surrounding vaping for young people is almost impossible to counteract. In order to get through the barriers, we decided to use vape industry tactics in our favour. These videos were designed to look like vape ads targeting young people, which then switched to reveal the true nature and hidden harms of the product.
Agency: Cancer Council WA
|
The Best Ad JobsRetrieving latest jobs
advertising news |
![]() |